14 Feb 2019
Is a Big Mac with bacon still a Big Mac?
In a new video guide launched by Heathrow this week, tourists touching down at the airport have been introduced to the idiosyncrasies and quirks of modern British life by national treasure Stephen Fry.
Red Consultancy teamed up with Heathrow to produce the light-hearted ‘Guide to the UK,’ available to passengers via the airport’s WiFi landing page and on the Heathrow Express.
The campaign has secured coverage both in the UK and internationally, including pieces in the Daily Mail, The Telegraph, The Independent, This Morning, USA Today, TIME and Mashable.