08 Nov 2017
Red wins PRCA Award
The moment we’ve all been waiting for has finally arrived…McDonald’s has launched a new McDelivery service!
Delivering core menu items to people’s doors at the click of an app, 22 specially selected McDonald’s restaurants in London, Leeds and Nottingham launched the service this week in partnership with UberEATS. Roll out across many more locations is planned for later this year.
For this soft launch, we co-ordinated targeted outreach to key media and broadcast titles in each of the cities including arranging McDelivery drops to lots of hungry journalists!
Find out more here...